The Prada Beauty Flower Market is on the move across the globe with its latest stop in New York City at Washington Square Park.
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The vibrant flower market, instantly recognisable by Prada’s signature pastel green, makes a statement in each city it visits. Adorned with an array of fresh, colourful flowers, the market creates a visually appealing backdrop that perfectly complements the brand’s luxurious perfumes.
The travelling flower market in New York was accompanied by an exclusive Virtual Flower Lab at Studio 525, where visitors could explore the world of Prada Paradoxe fragrances. Interactive experiences include a 3D body scan, fragrance refill stations, and a beautifully curated flower market.
The Prada Beauty Flower Market has visited many major cities from Shanghai to Paris, Geneva to New York, Frankfurt to Hangzhou. Keep an eye out across the globe as the journey continues onto Berlin, Milan, and Athens.
Images: Prada Beauty
