Welcome to the Shanghai Mountain of Youth Pop-Up, where French natural mineral water meets the vibrant city of Shanghai, bringing joyful refreshment to the world.
This pop-up is a journey to the ‘Mountain of Youth,’ a destination high in the clouds, blending the purity of the French Alps with a touch of mysticism. This experience reignites evian’s iconic ‘Live Young’ signature, inspiring people of all ages to embrace healthy and joyful behaviours through self-care and wellness.
The pop-up mimicked the design of the brand’s logo and presented an eye-catching product throughout Shanghai’s infrastructure. Inside, visitors were offered refreshments and the opportunity to purchase evain products. Interactive games were also available for visitors to play.
Images: evian