Sports Industry’s High Achievers Honoured At 2023 Ministry Of Sport Awards

Australian sports business’ best and brightest lit up The Grand Electric in Sydney on Thursday night for the third annual Ministry of Sport Awards.

On an unforgettable evening of appreciation and revelry with a twist, the crowd was treated to a splash of glamour befitting the occasion courtesy of a performance by the all-star international cast of Blanc de Blanc, the runaway burlesque success from cabaret maestros Strut & Fret.

“We’re celebrating the outstanding work being done in the business of sport while trying to make it a fun and engaging night,” Ministry of Sport found Ben Parsons enthused.

“We are all essentially in the entertainment industry, so we’ve tried to produce an awards night that’s different to everything else out there.”

MOSAwards2023 0006 scaled
Photo Supplied: Ministry of Sport, Daniel Kukec Photography

In a year of especially high achievement in the realm of sports business, 2023’s industry leaders, creative talents, bar raisers, trailblazers and barrier breakers were honoured across eight MOS Awards categories, each featuring a stacked field of nominees.

A panel of 40 independent judges from a diverse range of industries meticulously assessed an abundance of blue-chip shortlisted contenders and came up with a worthy group of winners.

Sports entertainment and experiences company KOJO received the Best Sports Event award for their delivery of the 2023 FIFA Women’s World Cup. The phenomenally successful tournament, co-hosted by Australia and New Zealand in July-August, also collected the Diversity and Inclusion Advocate in Sport on the back of its ‘Beyond Greatness’ campaign.

There were double celebrations, too, for World Surf League, who carried off the gong for Innovative Sports Technology, courtesy of the Apple Watch and WSL Surfer App, while WSL General Manager Andrew Stark was named Administrator of the Year in Sports.

MOSAwards2023 0003 scaled
Photo Supplied: Ministry of Sport, Daniel Kukec Photography

Telstra’s long association with the AFL and NRL was the basis for their new creative platform, ‘This is Footy Country’, which earned the nod for Best Sports Marketing.

AFLW Workplay is an industry first networking platform for women’s sport in Australia and saw the AFL awarded the Best Wellness Initiative in Sports.

MOSAwards2023 0002 scaled
Photo Supplied: Ministry of Sport, Daniel Kukec Photography

Woolworths received the Best Sports Sponsorship honour for their Pick Fresh Play Fresh campaign, which aims to inspire healthy eating habits in Australian kids through sport.

Ally Kirkwood, a Junior Creative Producer at The Gemba Group, was named Sports Industry Best Newcomer.

“Congratulations to all the winners tonight,” Parsons expressed.

“There was such a high standard of entries from what has been an extraordinary year for sport – and sports business – in Australia, and Ministry of Sport is proud to recognise their achievements.”

Article republished from the Ministry of Sport website with permissions. Maake Creative produces content for the Ministry of Sport and run their event program.

Share the love

Latest

Related Articles

Experience the exclusive pop-up events in Seoul and Shanghai celebrated the Gentle Monster x Mugler collection, which launched globally on...

Louis Vuitton never fails when it comes to their sporting collaborations, they believe victory travels in Louis Vuitton. This sentiment...

From July 3 to September 2, 2024, AMI Paris will take over Galeries Lafayette Haussmann, transforming the department store into...

The Cannes Lions International Festival of Creativity is a global event for professionals in creative communications, advertising, and related fields....

Get the latest marketing trends newsletter delivered straight to your inbox.

Leave your details below and we’ll send you the latest in market trends, analytics and more.

When you click the ‘Join The Newsletter’ button above to submit your details, we will store and process the data you have entered. Our Privacy Policy is here. Please read this to understand how we handle and use your personal information, and, to understand your rights with regards to your personal data.

Our Projects

Snoop Cali-Red Brand Experience

Experience

WYNNS X AAFW 2023

Experience

FURPHY BIRDCAGE MARQUEE 2023

Experience

FURPHY BIRDCAGE MARQUEE 2022

Experience

Taper Financial Solutions

Brand

HOWLER HEAD OCTAGON AT IBA TRADE FESTIVAL

Experience

Furphy Custom Ford Beer Truck

Experience

CASA APEROL X ROYAL RANDWICK AUTUMN RACING CARNIVAL

Experience

Seppelt Melbourne Cup Activation at The Park

Experience