, ,

Nespresso hits the Beach at Cannes Film Festival

As the 77th Cannes Film Festival is currently unfolding from May 14 to 25, Nespresso has hit the shores to launch a refreshing new experience centred around its summer collection. The iconic Nespresso Beach relocates to the Palais Stéphanie beach this year, presenting a Mediterranean atmosphere with vibrant, 70s-inspired pop colours.

 

View this post on Instagram

 

A post shared by Nespresso (@nespresso)

True to tradition, Nespresso Beach will buzz in the celebration of coffee that captures the essence and flavours of summer. It will host exclusive events delivered by a lineup of renowned chefs, baristas, and food enthusiasts, including the Nuova Italia event by Big Mamma on May 16, Escale à Marseille by Valentin Raffali on May 17, the French Riviera dinner by Jean Imbert on May 18, and the Greek Getaway by Dina Nikola on May 19.

IMG 3048 1

This year, the beach experience is elevated with the introduction of the Nespresso Kiosk. This spot offers visitors the opportunity to purchase the new summer collection products, as well as pre-stamped postcards showcasing the event’s scenery. A Nespresso mailbox is also available, allowing guests to send these postcards directly from the beach.

IMG 3050

By leveraging the natural appeal of beaches and the relaxed atmosphere they provide, Nespresso has found the perfect destination that aligns with their latest products and collections, appealing to both coffee lovers and beachgoers. Celebrate the summer at Nespresso Beach!

 

Video & Image Credit: Nespresso Instagram and L’Officiel Ibiza

 

Share the love

Latest

Related Articles

Harry Styles’ beauty brand, Pleasing, has taken to the streets of Chicago, running from June 15th to July 14th. This...

NikeTown London has launched their new ‘Mad Brilliance’ range at their pop-up store, building anticipation for the ongoing UEFA European...

As temperatures rise and travellers prepare for their ‘Euro Summer’ adventures, so too do brands. Designer brands are taking to...

On the top floor of the Printemps Haussmann in Paris, Veuve Clicquot shows off one of its new Sun Clubs....

Get the latest marketing trends newsletter delivered straight to your inbox.

Leave your details below and we’ll send you the latest in market trends, analytics and more.

When you click the ‘Join The Newsletter’ button above to submit your details, we will store and process the data you have entered. Our Privacy Policy is here. Please read this to understand how we handle and use your personal information, and, to understand your rights with regards to your personal data.

Our Projects

19 Crimes Bail Them Out Activation

Experience

Scoot x DGC ‘Message in the sand’

Digital, Experience

CASA APEROL X BONDI ‘THE PROM’

Experience

NDF Group Brand Refresh

Brand

The Worlds Most Elusive Wine Bar

Experience

LandRaxx

Brand

CASA APEROL X ROYAL RANDWICK AUTUMN RACING CARNIVAL

Experience

Penfolds Gifting Carts

Experience

FURPHY BIRDCAGE MARQUEE 2022

Experience